Heli Perätalo
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    New Voice of Marketing

    Heli Perätalo

    Lion Heli was awarded the New Voices of Marketing title for her understanding and use of social media in support and promotion of her club, and for communicating important information to club members on District and Multiple District events. The club has Instagram and Facebook profiles, and a website that she updates regularly. These social media resources are used by her as tools for networking, sharing, and making the club’s activities more visible to the community. She believes in using social media to spread the club’s good message and creating positivity, and understands how to avoid the downfalls when not using good manners and ethics in the process. Her understanding and use of social media as a marketing and informational resource in today’s modern age is deserving of recognition.